We had a busy year at storEDGE in 2015. For starters, we were StorageAhead this time last year (before we rebranded in February). We created new products, pushed out countless updates, and had plenty of fun along the way.
If you read our blog or follow us on social media, hopefully you had plenty of fun, too, as you learned new facts about marketing, watched our products continue to improve, and wondered what we would write about next.
Before we get to our holiday wishes from our company to yours, let's recap what 2015 looked like for storEDGE:
This was one of our most productive years for creating new content on the storEDGE blog. While we mostly released updates about our brand and updates in the spring, we picked up our blogging efforts in August and wrote an average of five new blogs per month. We also doubled our list of blog subscribers, hitting a blog digest open rate above the average in email marketing.
Well, 40 if you count this one! This year we explored topics ranging from solar power and storage construction to content/link building and search engine optimization. While several of our blog posts from the last few years continued to gain new views, our posts from this year gained their fair share of attention, too.
Did you miss an article or two? Or maybe you're curious to know if other operators liked the same posts you did? Here are the top ten blog posts for this year, ranked by their number of views:
It seems many of our readers enjoy press releases just as much as they do education articles. Would you say that's accurate for you?
This year we also highlighted a few of our clients and the exciting developments they had underway. 10 Federal Storage explored methods for imporving the unmanned model of self storage, while Absolute Storage Management promoted individuality in their copmany culture and business model with the help of their self storage marketing website. Finally, Eagle Self Storage relied on technology to improve their customer experience. Tony Allen from our client Lockaway Storage even won the Manager of the Year award from Self Storage Now!
From donut and BBQ giveaways to announcing our new coffee bar, we had an exciting year on our Facebook page, too.
We attended trade shows with you, held roundtable discussions with you, and even made new product videos for you.
We loved hearing what was new at your storage facility and interacting with you on social media, and we're looking forward to all the fun posts we can share in 2016!
Whether you're a client of our self storage management software or you're an occasional reader of our blog, we want to say that we appreciate you. We do what we do to make the storage industry better and to improve the lives of storage operators.
We hope that your 2015 was equally productive, ambitious, creative, and enjoyable. We can't wait to see what stories you have to share in 2016.
From our team to yours, we wish you the happiest of holidays and a very happy new year. Get some rest while you recount everything you accomplished this year, spend some much needed time with friends and loved ones, and prepare yourself for everything that's to come next year. We appreciate all the work you do!