Resources and Ideas for Your Storage Facility



Self Storage Industry Blog

Why It’s Important to Encourage Renter Reviews

Kendra Bozarth |27 Mar 2013

In today’s internet-based economy, consumers rely heavily on “word-of-mouth” advice through websites, directories, blogs and more when deciding which products and services to purchase and use. When a couple can’t settle on the choice between two restaurants on a Friday night, they take out an iPhone, click on their Yelp app and view which location ranks higher based on customer-generated feedback.

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Build a Strong Social Skills Foundation

Peter Soto |27 Mar 2013

In my last post, I talked about how having a genuine interest in people leads to quality relationships between account managers and the clients they serve. This time I’m going to give you a few resources partly to show you why this happens and partly to show how you can develop these social skills. This is by no means an exhaustive guide. The question is too big and our attention spans are too small.

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The Growth of Self Storage: Market for Improved Visibility

Kendra Bozarth |27 Mar 2013

In the last two decades, the self storage industry has evolved rapidly, and the United States makes up almost 90% of the global market with more than 50,000 locations nationwide. The most substantial growth occurred in the early 2000s when the total quantity of properties doubled in size from one billion square feet in 2000 to over two billion in 2005.

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Website Hygiene: Does Your Site Structure Stink?

Sara Heins |26 Mar 2013

You’re reading up on SEO, sitting through the webinars, blogging and linkbuilding like a pro… But you’re still not seeing improvements in your website’s search ranking? The culprit could be your website’s structure. No matter how diligent you are with your off-page SEO, if your on-page structure stinks the search bots will pass you by.

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Which Customers Should You Target?

Kendra Bozarth |26 Mar 2013

Self storage is utilized for an array of situations, and that means a wide variety of different customers will visit your facility each day. It’s important to consider which groups of people use storage most and which features those prospective tenants look for. Here, we’ve created four profiles for the most common renters in self storage and which particular amenities best service their needs

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