Self Storage Industry Blog

Kendra Bozarth, Former storEDGE Writer

After graduating from the University of Kansas with a degree in creative writing, she moved to Kansas City where she developed her innate love for beer. When Kendra isn’t writing, she’s cuddling with her 120 pound French Mastiff named Tamba (Go Chiefs!).

5 Benefits of Call Recording Software

Kendra Bozarth |26 Apr 2013

Phone call recording software is an advanced technological service that can improve operations at your self storage facility. Learn how it will increase customer satisfaction, quality control and more.

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The Importance of Google Local Reviews (and How to Get Them)

Kendra Bozarth |24 Apr 2013

How can reviews on Google Local improve your landing results on search engines? Here, we tell you why they're important and we show you how to get them.

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Is It Worthwhile to Post Self Storage Ads on Craigslist?

Kendra Bozarth |23 Apr 2013

Can posting self storage ads on Craigslist improve your search engine result page ranking and increase leads? We think so. Find out more, here.

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It's National Declutter Week

Kendra Bozarth |10 Apr 2013

Take advantage of National Declutter Week by suggesting self storage as an easy option for spring cleaning.

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StorageAhead Releases Latest Product Update

Kendra Bozarth |08 Apr 2013

StorageAhead has released the latest WebWorks update, supplying larger self storage brands with a stronger online presence and more marketing power through mobile use, blog capability and customized storage tips.

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Self Storage Industry on the Rise...Again

Kendra Bozarth |29 Mar 2013

The self storage industry experienced extraordinary growth in the early 2000s when the amount of properties doubled in size and the marketplace exploded.

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Don’t Let Technology Come Between You and the Renter

Kendra Bozarth |28 Mar 2013

Technology is a helpful resource that creates convenience, but an on-site manager is the most valuable asset.

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Does America Care if "Storage Wars" is Fake?

Kendra Bozarth |28 Mar 2013

So "Storage Wars" is (allegedly) a little staged. Does the public really care about the truth? No way.

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The Tale of “Discountitis”

Kendra Bozarth |28 Mar 2013

Discountitis, the technical name of course, is the disease where a brand or company focuses its advertising and marketing goals solely on the ideas of sales and discounts. Everywhere you go you see sales – 25 percent off this. Have an extra $5 bonus here. Happy Hour sale today only. And even, first month free. Sound familiar?

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Why It’s Important to Encourage Renter Reviews

Kendra Bozarth |27 Mar 2013

In today’s internet-based economy, consumers rely heavily on “word-of-mouth” advice through websites, directories, blogs and more when deciding which products and services to purchase and use. When a couple can’t settle on the choice between two restaurants on a Friday night, they take out an iPhone, click on their Yelp app and view which location ranks higher based on customer-generated feedback.

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The Growth of Self Storage: Market for Improved Visibility

Kendra Bozarth |27 Mar 2013

In the last two decades, the self storage industry has evolved rapidly, and the United States makes up almost 90% of the global market with more than 50,000 locations nationwide. The most substantial growth occurred in the early 2000s when the total quantity of properties doubled in size from one billion square feet in 2000 to over two billion in 2005.

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Which Customers Should You Target?

Kendra Bozarth |26 Mar 2013

Self storage is utilized for an array of situations, and that means a wide variety of different customers will visit your facility each day. It’s important to consider which groups of people use storage most and which features those prospective tenants look for. Here, we’ve created four profiles for the most common renters in self storage and which particular amenities best service their needs

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Storage Express Acquires New Locations in Sidney, Ohio

Kendra Bozarth |12 Mar 2013

Storage Express has acquired three self storage facilities in Sidney, Ohio from Lock-It-Up Storage. In total, the properties will add 500 storage units and over 60,000 square feet of property to their brand.

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SEO Rapper

Kendra Bozarth |11 Jul 2012

Here at StorageAhead, we understand SEO. The SEO Rapper understands it, too, and his song "Page Rank" will tell you how you can get a better ranking on search engine result pages (SERPs).

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Cross-Promotion: The New Frontier for Self Storage Marketing

Kendra Bozarth |23 Jun 2012

Cross-promotion is an effective way to market your self storage facility. Team up with an industry-related business in your community, and increase your market presence.

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Social Influence and SEO: Is Clout the Cherry on the Optimization Cupcake?

Kendra Bozarth |10 Jul 2011

Does social media influence SEO and your site’s standings on search results? We discuss social media and how it impacts your web presence online.

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